Choose the Right Virtual Event Platform

There are a variety of sizes and shapes available for virtual event platforms. A solution that works well for one situation might not be appropriate for another. How then do you pick the best one?

Check out some of the essential tasks that every virtual event platforms must complete to assist organizers in getting the most out of their technological investment:

• Create a future-proof investment: Before we get into the exact functionality and features you should look for in a virtual event platform, there are a few key considerations event organizers should make when thinking about investing in a new platform.

• End-to-end event management: Even if you use two different systems, it is important that the virtual platform can be easily integrated with the other technology tools you use around your event to be delivered data easily from one system. to someone else. another system.

• Easy-to-use interface : As an organizer, you want a system that is easy to use and easy to set up. At the same time, you want to make sure that it has a clear, user-friendly interface that makes it easy for your participants.

• Personalization Ability: There are many things to think about, but one of the most important elements of personalization is branding. Being able to integrate your organization’s branding and messaging across your virtual event platform will help create a cohesive experience for your attendees.

• Support live and on-demand content Management System : It’s important that your virtual event platform allows you to broadcast live and pre-recorded content, whether it’s keynotes, panels, debates, workshops, etc.

• Best Audience Engagement Tools: We all know that remote attendees may face many more distractions on and off screen than those attending traditional live events. 7) Connections and networking – This is another important aspect and is closely associated with maintaining participant engagement. Most people attend events to learn and make valuable new connections. The virtual environment is no different, but it creates some snags when it comes to face-to-face meetings and networking.

• Sponsorships and exhibitors: With the loss of in-person events, monetizing virtual events is becoming a really important issue for organizers. And it can be done in many ways, including ticket sales, bookable elements such as access to on-demand content, virtual exhibitors and sponsorship.

• Integration Features: Whether your virtual event features simple webinar-style sessions or a full multi-stream conference, you will likely have other systems you will be working with in addition to the virtual system. platform itself.

• Data Management and Analysis: Analysis and reporting are important for any type of event. The data captured is also one of the main incentives for your sponsors and exhibitors to continue investing money in your event.

Knowing what type of data your virtual events platform can collect, what reports it can help generate, but also that the data is stored in a secure and compliant environment, is vital.